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What is the function of a trademark?
Under modern business condition a trademark performs four functions
It identifies the goods / or services and its origin.
It guarantees its unchanged quality
It advertises the goods/services
It creates
an image for the goods/ services
How long does trademark protection last?
The term of trademark registration can vary, but is usually ten years. It can be renewed indefinitely on payment of additional fees. Trademark rights are private rights and protection is enforced through court orders.